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You can repeat the same process with the other main keywords on your website. Speaking of which, be sure to check out our complete eBook on how to study and define your business keywords below: Amazon categories In addition to using Amazon's suggestions, you can use their categories and organization as a reference. A very common mistake in virtual stores is to worry too much about keywords on product pages, to the point of neglecting the organization by categories. Often the process is done according to what pleases the store owner the most. Categories are also very important pages for converting customers and attracting web traffic, especially when we think more broadly.
Therefore, using the largest marketplace in the world and learning from Croatia Phone Number List the organization and the keywords they use for their categories can have a great impact on your strategy. The first step will be to find the Amazon category that competes with your business. If you don't find an ideal category, you can search for your product and identify where it is located. Let's see where a bookshelf is: They are in the Home & Kitchen category, so we can visit this category and see what keywords are used in the organization of this department. Now you can go deeper and deeper into divisions and organizations to learn more details and keywords they use.

Look at the variation of subcategories within the Furniture department. Thinking about the current context, let's see what they present for Home Office : And we can continue moving forward. If we select Home Office Chairs, we will discover even more word-rich options: All of these terms can be variations and different terms for you to use on your products and to organize your website into the categories your audience searches for. Power up your Amazon searches In addition to manual searches on Amazon, like those exemplified above, you can deepen these searches using a tool called Keyword Dominator.
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