Rock Content’s suite of products.

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Aim to communicate both internal and external changes, such as mergers, shifts in executive vision, new technologies, or competitorsHere are 10 significant rebrandings of 2023 WriterAccess To kick off this retrospective of the biggest rebrandings in 2023, there’s nothing better than discussing a project we undertook here at Rock Content involving one of our flagship products, Rock Content took a significant step toward expanding its Content Marketing services by acquiring WriterAccess, a marketplace specialized in connecting freelance talents (such as writers, editors, designers, and digital strategists) with clients seeking high-quality content

With the new logo, we aimed to communicate to the market that Email List WriterAccess is now an integral part of To ensure product coherence with other Content Cloud solutions (Ion, Studio, and Stage), WriterAccess’s green gave way to Rock Content’s blue. Typography and the icon were also updated, providing cohesion across all our products. Nokia At the end of February, for the first time in 60 years, Nokia unveiled its new brand identity,

   

In the new logo, geometric and abstract features prevail, replacing the classical typography. Lippincott, collaborating with Nokia for over 15 years, simplified the letters of the logo to read “Nokia” only when they are together, and some letter shapes were repurposed as distinct graphics. Another change was in the brand’s purpose: “At Nokia, we create technology that helps the world act together,” reflecting the creation of technology that promotes global action. Johnson & Johnson When Johnson & Johnson announced its rebrand, it was also to signal a shift in positioning. The new visual identity marked a significant change, replacing the traditional cursive font of the logo with a more modern approach. This change aimed to mirror a broader transformation within the company, now focusing on health innovations and the most complex challenges in the field.